deal of the day

This All-Cotton Duvet Cover (in a Pleasing Pale Pink) Is Now a Mere £18

Photo: retailer

This morning, we spotted a 70 percent discount that made us refresh the page to double-check that it wasn’t an error. At H&M Home: a 100 percent cotton, jacquard-weave duvet cover, in a pleasing pale pink, for a mere £18.

When we spoke to nine different experts from the world of fashion and interior design about their favourite duvet covers, almost half of them recommended H&M Home, including Antonia Ludden, founder of interiors blog Tidy Away Today.

Don’t dilly-dally: We expect this pale-pink option to sell out fast. However, should you prefer a darker shade, we also noticed its sibling on sale in navy blue. It’s now £30 (down from £60) — still an admirable discount.

The Strategist UK is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Read about who we are and what we do here. Our editors update links when possible, but note that deals can expire and all prices are subject to change.

This All-Cotton H&M Home Duvet Cover Is Now a Mere £18