While sifting through all the Prime Day deals, we noticed an Amazon exclusive on the L.O.L Surprise Winter Disco — with a today-only discount. The Winter Disco comes with a fashion doll, L.O.L. Surprise! doll, a boy, a pet and a li’l sister, as well as a doll stand. It’s a third off for Prime members: £60, down from £90.
When we spoke to ten experts — including trend forecasters, play psychologists, and parenting editors — to investigate which toys are going to be at the top of kids’ gift lists this year, Global toys-industry analyst Frédérique Tutt told us that L.O.L Surprise is going to be quick to sell out this year: “L.O.L. Surprise! remains the No. 1 toy brand in 2020 (year to date: week 33). Constant refreshes and new iterations explain its continued popularity.”
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