deal of the day

A Slew of Colourful Fjällräven Kånken Backpacks Are Now 30 Percent Off

Photo: retailer

We’re big fans of Fjällräven backpacks at the Strategist (our U.S. colleague Lauren Ro said hers was the best thing she bought all decade), so we were pleased to spot several colours at 30 percent off. Navy, a lighter blue, and orange are all on sale — prices start at £55 (down from £79) — at End.

The rectangular backpack is made from a water-resistant Vinylon fabric and can fit the equivalent of two A4 binders in it. “Although the bag is compact, its boxy shape actually helps keep things better organized, allowing you to fit more inside,” Ro noted. “And the straps are so well-padded that, even after a full day of walking around with my laptop and heavy camera, my shoulders have never ached the way they can with other backpacks.”

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These Colourful Fjällräven Backpacks Are Now 30 Percent Off