According to communications director and yoga teacher Emily Draves, the Hydro Flask has “L.A. rich-mom energy.” Draves, along with two other experts, recommended the Hydro Flask as the next status water bottle. It’s now 40 percent off in the Urban Outfitters sale (£18, down from £30). “Water flavour is a big thing for me, and this bottle keeps the taste fresh. I also prefer my water chilled, and this bottle keeps it crisp all day,” said Draves, noting that Hydro Flask offers a number of options such as sports cap and flip-up straw.
The Hydro Flask hits a sweet spot between aesthetics and functionality — Savannah Scott, creative researcher at the Future Laboratory said, “There’s a real desire for products that are highly functional, and I feel like it’s almost the North Face of water bottles — it’s got a cachet attached to it, but it’s still got huge reliability.”
By the way, if you’d like more deals and discounts, be sure to sign up for our weekly sales newsletter, here.
The Strategist UK is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Read about who we are and what we do here. Our editors update links when possible, but note that deals can expire and all prices are subject to change.