deal of the day

Our Favourite Cashmere Crewneck Is 25 Percent Off at Uniqlo

Photo: retailer

When we spoke to stylish women about their preferred spots to pick up a cashmere jumper, five of our experts mentioned Uniqlo for the brand’s comfort-over-everything approach to cashmere ― including The Water Cure novelist Sophie Mackintosh and Antony Gormley Studio coordinator Elena Davidson. Davidson says, “I still regularly wear a dusty-pink round-neck jumper I bought six years ago that I pair with my Acne scarf for lockdown walks, or with jeans to work ― it’s supersoft and long-lasting.”

And though it may seem counterintuitive to chat about cashmere during a mini-heatwave, we feel obliged to share that Uniqlo’s cashmere sale has started. You can cop 25 percent off everything from crewnecks to turtlenecks, in a wide range of colours and sizes (although the cardigans are set at 22 percent off). Add to your basket now, and feel smug when October’s autumnal breeze rolls around.

This recommendation comes from the Cut’s Emilia Petrarca, who wrote about how, at a fancy event, an editor mistook the turtleneck for something from Loro Piana — “as in, the £1,000-something-pound Italian cashmere brand.”

The Strategist UK is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Read about who we are and what we do here. Our editors update links when possible, but note that deals can expire and all prices are subject to change.

Our Favourite Cashmere Crewneck Is 25 Percent Off at Uniqlo