Welcome to Day 2 of Amazon Prime Day. With new deals being added throughout the day, we’re utilizing our shopping expertise to help find the purchases actually worth making — before the event ends at midnight tonight. So far, that includes kids Fire tablets at half-price, Nerf guns at a quarter of their recommended retail price, and Star Wars LEGO sets at the cheapest we’ve ever seen them. We also spied some savings on kids clothing, including official Disney costumes and school shoes (but be aware that you may need to click around to find the size you want, at the discount you want).
Note that everything will be on sale only until supplies run out, and be sure to bookmark this page and follow us on Twitter for any updates. Prime Day — and our Prime Day coverage — is winding down, and all of these discounts will expire tonight. So if you like what you see, don’t dillydally, because the deals aren’t going to get any better — and some may still sell out. (And remember: You need to be a Prime member to snag all deals.) Read on for a roundup of the best kids and babies Prime Day deals.
Buggies
Baby
Health and Well-being
LEGO
Board Games
Toys for Babies
Toys for Younger Kids
Toys for Older Kids
Clothing
Furniture
The Strategist UK is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Read about who we are and what we do here. Our editors update links when possible, but note that deals can expire and all prices are subject to change.