deal of the day

The Best Vitamin C Serum (According to Dermatologists) Is on Sale

Photo: retailer

Cult Beauty are running a payday sale today only. There’s 20 percent off practically everything (we briefly tried the code on Aesop, Sunday Riley, Charlotte Tilbury, Drunk Elephant and Milk — Milk is the only brand not covered). So, it’s a good time to pick up some premium skin care — we suggest Drunk Elephant’s C-Firma Day Serum. Dermatologists and beauty experts have recommended the vitamin C serum to us. Unlike other vitamin C serums, C-Firma’s packaging is both airtight and completely opaque — things dermatologists say you should look for when choosing a serum because packaging like this helps to keep the vitamin C from exposure to water, light, or oxygen (all of which degrade it).

Strategist UK contributor Natalya Lobanova is also a fan. She writes: “Every time I run out of this serum I try to put off buying a new one — parting with £67 for a single skin-care product always feels a little painful. I try to convince myself that I don’t need it, that my skin is fine without it. Then a few weeks later, with some dark pigmentation spots that just won’t fade, weird dry patches, and far bumpier skin texture, I place another order.”

The serum is a healthy 20 percent off at Cult Beauty for one day only: It’s £53.60, down from £67. One last enticement? As the purchase is over £50, you can avail yourself of two free samples at checkout: The current options include Davines, Le Labo, and Huda Beauty.

By the way, if you’d like more deals and discounts, be sure to sign up for our weekly sales newsletter, here.

The Strategist UK is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Read about who we are and what we do here. Our editors update links when possible, but note that deals can expire and all prices are subject to change.

The Best Vitamin C Serum Is on Sale